Posted by Yelena Kadeykina
Wednesday, 02 February 2011
This guest blog is by Jenny Finke, the founder of Red Jeweled Media, a Denver-based PR and marketing agency. She also runs HandleYourOwnPR.com, a company that offers DIY PR tools.
We all know and (sometimes) love the classic infomercial. If you don’t change the channel within 10 seconds, be honest: it sucks you in. You end up buying whatever they’re selling whether you NEED it or not.