Industry Insight

Beauty on YouTube

The Social Video Beauty Video Ecosystem 2015

Download Study

Beauty as you know it is changing.

Pixability's new study analyzes the YouTube practices of 215 beauty brands and 182,621 independent YouTube beauty creators who create YouTube videos focused on makeup, skincare, hair, nails, and perfume.

000B

total beauty video
views on YouTube

000%

increase in beauty
views on YouTube

000

beauty brands
analyzed in study

YouTube remains the world's leading online beauty video consumption platform. As beauty brands and content creators continue to flock to YouTube, evolving video categories, audiences, and consumption habits are rapidly redefining YouTube's beauty ecosystem.
Beauty on YouTube | Beauty Study

Download Study

More Industry Studies