Vertical Expertise
Fashion & Beauty
PROVEN FASHION & BEAUTY PERFORMANCE
Pixability recently partnered with a beauty brand to drive a 16% lift in brand consideration through sophisticated contextual and behavioral targeting.
Campaigns run for Beauty & Fashion Advertisers
Our technology continues to drive impactful video campaigns for fashion and beauty marketers. We’d love to use our deep insights and data to power your campaigns.
INSIGHTS STUDY: How Beauty Marketers Can Connect With Consumers Through Video Advertising
In Pixability’s fifth annual analysis of the beauty space across YouTube, Facebook, and Instagram, we unpack audience viewing behavior and video strategies to help beauty marketers understand how they can make an impact on consumers through video.
SUCCESS STORY: Raising Awareness on YouTube for a Major Beauty Brand
Pixability helped an agency successfully deliver against its beauty brand client’s objectives on YouTube. Pixability’s campaign surpassed benchmarks for view rate by 14%, view-to-completion rate by 17%, and click-through rate by 27%, indicating that the campaign was reaching an audience that is highly interested in fragrances.
BRANDTRACK: Which Beauty Brands are Winning on YouTube This Quarter?
Pixability’s proprietary new BrandTrack solution empowers beauty marketers to understand which brands are spending the most on YouTube, which strategies are working best, and which beauty videos are driving the highest user engagement.
