Non-Skippable In-Stream Ads for Upper-Funnel Reach
The Essentials
These are upper-funnel, in-stream ads that users must watch in full. Non-skippable in-stream ads can be placed before, during, or after video content.
*It's important to note that "30-second non-skippable" video ads can actually be anywhere from 16-30 seconds long, however these ads will ONLY show on Connected TVs (CTV).
Why Pix Loves Them
Ensures users view your whole message, helping drive brand awareness, engagement, and click-through rate.
Limitations
Viewers have no choice in whether or not they view the ad.
Top KPIs
VCR (Video Conversion Rate)
Brand Lift
CTR (Click-Through Rate)
Is Pixie contextual targeting available?
Yes
Ad length
7 - 30 seconds*
Runs on
YouTube
GVP (can disable)
Google TV (can disable)
Need help with Non-Skippable In-Stream Ads for Upper-Funnel Reach?
Speak with an Expert