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Introducing GenAI Contextual Segments for YouTube advertising

Why Pixability?

Patented experts in contextual video targeting and brand suitability since 2012, Pixability ensures any media not bought publisher-direct is safe and suitable

Best-in-class suitability and contextual targeting according to IAB categorizations and GARM standards

            

Cookie-less advertising solution enabling advertisers to reach their most engaged audiences in a privacy durable way

How Pixability Powers Suitability for GroupM Advertisers

Brand Safety: Includes all brand safe inventory

Use to: Ensure you protect your brand while driving maximum reach

Brand Suitability: All brand safe inventory categorized by IAB Tier 1

Use to: Keep your brand safe while still reaching viewers in the right mindset

Contextual: Includes inventory across all safety levels categorized by IAB Tier 1 or IAB Tier 2

Use to: Include content at the IAB Tier 1 level and exclude content at the IAB Tier 2 level to ensure all inventory is relevant while maintaining the highest level of reach

Language: Includes inventory across all safety levels categorized by video language

Use to: Target inventory in specific languages, including English, Spanish, Arabic, Portuguese, Tagalog, and Chinese