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We’re a Mac shop here at Pixability so when one of our favorite local startups OfficeDrop approached us about creating a video for Macintosh legend and startup guru Guy Kawasaki we couldn’t resist.

In 1988, Guy wrote a seminal book about the launch of the Apple Macintosh called The Macintosh Way. The book is a classic for technology marketers and Apple geeks. Especially the chapter on ‘How to Give Good Demo’ is a seminal blueprint for tech companies.

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Note: This article was origially was written as a guest blog post for Hubspot's Inbound Marketing Blog

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Out-thinking and out-learning the competition

Verne Harnish is a legend. Not only is he the founder of the Entrepreneurs Organization but he runs Gazelles. Gazelles helps small and mid-sized companies learn world-class skills and processes to accelerate their growth. We were fortunate enough to be invited to sponsor the Fortune Sales and Marketing Summit (hosted by Gazelles) that just took place from April 20-22, 2010 in Las Vegas. Thank you, Verne!

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Remark: The audio starts 20 seconds after you press play. Thanks for the patience!

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CIC Groundbreaking and Mass It's All Here

Founding companies in Massachusetts

We at Pixability have our offices in the heart of Cambridge's Kendall Square at the Cambridge Innovation Center (CIC). Recently, the CIC broke ground on two new floors - we'll be moving there soon! The Governor of Massachussetts Deval Patrick and MIT President Susan Hockfield were present for this special occasion. Check out the video we created of the event:

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Kendall Square Association

The Future Lives Here

We at Pixability have our offices in the heart of Cambridge's Kendall Square at the Cambridge Innovation Center. We absolutely love being at the epicenter of tech on the East Coast and were extremely proud to produce this video for the Kendall Square Association. It highlights the diversity of living and working in the area. The KSA rightfully has the slogan "The Future Lives Here". Check out the video:

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Wendy recently joined the Pixability team and I sat down to talk to her.

1. Wendy, tell us how you became involved in video editing.
   I grew up and went to college in the non-digital age and thought of myself as an untechnical person. When I was in my early 40s, at home raising children, I was asked to put together a tribute to my parents. I decided to self-teach myself a slideshow production software program that had come with my PC. I found it challenging, and had many doubts along the way as to whether or not I could accomplish this, but I did. Over time, I became quite proficient at this software program and sought out training in more complex video editing software.

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Big chains have been supplanting local stores for quite some time now.  Just look at the photo and electronics busienss.  Best Buy, Circuit City (see ya), Sears… all these monoliths have used their marketing might to channel the general public into their lair. Recently, my curiosity got the best of me so I set out to answer one simple question: Should I buy local or from a big box retailer?

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This American Life (TAL, as fans call it) is the highlight of my radio week.  If you are frequent NPR listener, you know that each week Ira Glass and his motley crew of contributors put on a sometimes funny, sometimes sad, but always heartfelt production.  Ira knows how to tell a story.  Narration mixes with live interview clips and background noise.  The result is a gripping hour long program that is as engaging as a movie. 

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