Our Brand Safety Promise
For every YouTube campaign, we will put our DependAbility solution to work, which combines our comprehensive Brand Safety Scorecard with software-supported human review.
Our approach goes far beyond a simple whitelist. We verify viewability, human traffic, completion quality, channel and video placement quality, and extensive keyword exclusions, all on top of Google’s brand safety measures. Our always-on approach guarantees a brand safety score of at least 99% for every campaign — 100% with DependAbility Premium — to ensure there are no surprises in your video ad campaigns.