For the fourth year in a row, the Boston Business Journal included Pixability in its list of the fastest-growing private companies in Massachusetts. The Fast 50 list showcases the innovative companies that are driving Boston’s reputation as a tech hub, and it’s an honor to be included again this year.
We’re among the select few companies that have been included on the list multiple times — highlighting our company’s ongoing growth. We continue to invest in technology that’s driving the future of video advertising, and in providing value for our customers.
Data is at the core of our business. Led by our Chief Data Scientist, John Mercer, our data science team has secured two patents around our technology and is building the future of video. Powered by machine learning, our Campaign Optimization Engine is changing how marketers drive impact through video by optimizing budgets and targeting parameters in-flight to drive impact.
Of course, our rapid growth couldn’t be sustained without the trust of our customers. Frost Bank recently worked with Pixability for a cross-platform campaign across YouTube, Facebook, Instagram, and Connected TV — and found Pixability’s technology delivered 3X higher click-through rates than benchmarks across Facebook and Instagram, and drove 2.5X higher completion quality rates than benchmarks (as measured by Moat), indicating the campaign was reaching the right audience.
Finally, Pixability would not be where it is today without its incredible team, who work tirelessly to drive our meteoric growth. We bring together machine learning and video expertise to discover audiences and optimize campaigns to drive results for our clients. Want to join the team that’s changing the video advertising game? We’re hiring.