views to date of athletic video content on YouTube
year-over-year view growth of athletic content on YouTube over the past three years
projected views of sports content on YouTube in 2018
Passionate sports fans are increasingly turning to YouTube to view athletic video content — with nearly 600 billion views on YouTube to date, and 53% year-over-year view growth over the past three years. Download our report to find out how to use digital video to join the conversation leading up to and throughout the World Cup, to reach passionate audiences at scale.
how sports content on YouTube extends far beyond traditional TV viewing
the overlap between sports content and other video spaces on YouTube
how Super Bowl advertisers extended their TV buys through effective YouTube advertising strategies