An Insights Study by Pixability

With more than 136B views across the Alcohol space last year, it’s clear that many consumers turn to YouTube for alcohol-related content. To help advertisers reach and engage this massive audience, Pixability’s insights team analyzed the performance of Pixability-run Alcohol campaigns, along with Google’s trend data and public YouTube data. In this insights report, you’ll learn:

• How the Alcohol category on YouTube has evolved
• What types of Alcohol content resonates most with viewers
• What alcohol brands can do to stand out from competitors