YouTube and Connected TV Media Agency Survey 2022

A Pixability Report

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A Pixability Report

In fall 2022, Pixability surveyed U.S.-based media agency professionals that work directly on YouTube and/or Connected TV campaigns for brand advertisers. This survey builds on insights from our previous year’s survey to understand how strategies and perceptions around YouTube, Connected TV, and other digital video platforms are evolving, especially as consumer viewing habits continue to shift.

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