Lee Sparaga brings more than 15 years of digital media and ad tech experience
Pixability, a video ad buying and marketing technology company, has announced the appointment of Lee Sparaga to Vice President of Sales. Sparaga brings more than 15 years of media sales management experience to Pixability, with core expertise in digital media and advertising technology platforms. Based in New York, Sparaga will oversee sales operations and management with a focus on North America, across Pixability’s offices in Boston, New York, Chicago, and San Francisco.
Reporting to Pixability CRO Art Zeidman, Sparaga will deliver on his proven success of driving profitable revenue and cultivating strong relationships with brand and agency customers. He will lead the expansion of Pixability’s sales team nationwide, and oversee strategic account planning and client services across industries. Lee and his team will enable brand customers to achieve strong media performance on premium platforms, and help brands and their agencies understand how to best leverage technology in their digital media plans.
“Lee brings a combination of media, agency, and ad tech expertise that is crucial to successfully lead our sales team and accelerate Pixability’s rapid growth,” said Art Zeidman, CRO of Pixability. “His deep understanding of digital media, and his proven ability to execute against business objectives to drive significant revenue will make him an asset to the Pixability team.”
Prior to Pixability, Sparaga served as Vice President, Global Publisher Solutions at Sizmek (formerly DG MediaMind), where he was responsible for driving revenue with all global publisher partners; and Senior Vice President Sales, North America at 24/7 Media (now Xaxis), a WPP Company, where he drove 150% growth of the company’s media business. He also held sales roles at ClearChannel Radio, Moviefone, Turner Broadcasting Systems, and Katz Media Group.
“Pixability has proven the effectiveness of its powerful technology platform to global advertisers and their media agencies, and I am eager to help drive increased market adoption,” said Lee Sparaga, Pixability VP of Sales. “Smart brands recognize that to execute successful ad campaigns in today’s market, the use of data and technology is critical. The company’s impressive growth is proof of sophisticated technology that enables advertisers to harness online video as a key revenue generator.”
Pixability is an online video ad buying and marketing platform. Many of the world’s top brands and agencies depend on Pixability’s award-winning media technology for effective YouTube campaigns with complete transparency and reporting accuracy. Pixability enables media professionals to plan smarter placements, run faster campaigns, and see better results. Pixability is headquartered in Boston with offices in New York, San Francisco, Chicago, and London. For more information, please visit www.pixability.com.
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