How Agencies are Embracing YouTube Shorts as Key Piece of their Video Strategy for 2025
April 24, 2025

Matt Duffy
CMO
Pixability

Melissa Sierra
EVP, Media Integration
USIM

Christopher Ebmeyer
SVP, Director of Media Service
160over90

Amy Pacheco
Moderator |Director, Media, Tech & Data
4As
We’ve all watched as the landscape of social video has changed drastically over the last year, with many pending changes coming in April 2025. As this has happened, YouTube Shorts have more than doubled in size and become a key piece of the puzzle for brands and agencies. In this webinar we’ll talk about how agencies are using YouTube Shorts in addition to other top social video platforms to drive success for their clients. We’ll use live examples from agencies leveraging Shorts, and also talk about some of the differences between using YouTube vs. other leading social video platforms.