Industry Insight

State of Digital Video Report

Break down audience behavior and video ad trends across YouTube, Facebook, Instagram, and Connected TV.

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Video advertising is changing fast.

With this in mind, our data experts took a deep dive into video trends and advertising performance across YouTube, Facebook, Instagram, Roku, and Amazon Video to help marketers better execute their video strategies. In our 2019 State of Digital Video Report, our analysts provide a normalized, cross-platform view into how audiences are viewing, engaging, and connecting around the video platforms they love. Download the report below to get the insights you need to accelerate your digital video strategy.

85%

of ad executives are running video across YouTube, Facebook, and/or Instagram

48%

view rate across YouTube for TV Screens

15%

of YouTube impressions occur on living room screens