The vast scale and complexity of the digital video ecosystem can pose a real challenge to marketers. From isolating the right audience, to measuring the deep impact of their video ad spend, marketers are often tasked with connecting many disparate solutions to meet their business objectives. Different campaigns or clients often require distinct solutions, making successes difficult to repeat.

But marketers can rejoice — with the launch of Pixability’s Partner Connect Program, they can find innovative solutions to every obstacle they encounter within an end-to-end solution.

Powered by the Partner Connect Program, marketers can uncover the right partnerships that best contribute to their video advertising objectives, and leverage these solutions to master their video strategy. Each partner was selected based on interoperability within Pixability’s video advertising platform, and their being best-in-class solutions in unraveling marketers’ primary challenges.

The Partner Connect Program includes supply, data, measurement, and creative services partners. Our supply partners — including YouTube, Facebook, Instagram, and burgeoning Connected TV domains — together represent the largest and most sophisticated video supply sources in the world. These partners can empower marketers through innovative ad products and targeting options, and reach consumers via their favorite viewing environments — from mobile screens while on-the-go, to living room screens.

We’ve long found that video ads created for TV don’t always deliver peak performance across YouTube, social, and Connected TV channels — but many marketers aren’t able to dedicate resources to producing high-performing made-for-digital content. With this in mind, Pixability’s partnerships with creative partners such as Celtra and VidMob can help marketers develop the video ad content that’s designed to engage their core audiences on digital video domains.

Finally, by leveraging Pixability’s partnerships with leading measurement and data providers —including Moat, DoubleVerify, IAS, Nielsen, and Experian — brands and agencies now have the ability to drive efficiencies and impact, while enabling marketers to gather deep insights on audience behavior and video ad performance.

Want to learn more about how Pixability can empower your video advertising strategy through innovative solutions? Let’s get in touch.