User-Generated Context and Ad-Funded CTV
September 29, 2022
Rob Norman
Former Chief Digital Officer
GroupM
Matt Duffy
Chief Marketing Officer
Pixability
Pixability's CMO, Matt Duffy, sat down for a chat over Zoom with Rob Normam, former Chief Digital Officer at GroupM, to discuss the concept of “user-generated context” and the idea that many of the major players in CTV (Netflix, etc.), are not ad-supported.