Marketing professionals are increasingly relying on video content and social media to deliver solid business results. In response, Pixability put together "The Top 100 Global Brands: Key Lessons for Success on YouTube," a comprehensive industry study on the use of YouTube by the leading global brands to drive video and digital marketing success.
Revealing a 99 percent YouTube adoption rate and 73 percent year-over-year growth, the brands driving the best results are moving beyond television-style brand awareness to much more socially-engaged, longer-form, content-rich channels.
Download the PDF here.
- - Bettina Hein, Founder & CEO, Pixability