Pixability’s Inclusive Media Initiative is our mission to support diverse creators and communities on YouTube. Hispanic Heritage Month is a time to honor the rich cultures, histories, and contributions of the Hispanic and Latino communities. In the universe of YouTube, Hispanic creators are not only shaping conversations but also bridging cultural divides and inspiring audiencesRead more “Inclusive Media Initiative Creator Q&A: Karmen Huerta”
Author Archives: Courtney Colonna
Inclusive Media Initiative Creator Q&A: Steffany Strange
Pixability’s Inclusive Media Initiative is our mission to support diverse creators and communities on YouTube. Hispanic Heritage Month is a time to honor the rich cultures, histories, and contributions of the Hispanic and Latino communities. In the universe of YouTube, Hispanic creators are not only shaping conversations but also bridging cultural divides and inspiring audiencesRead more “Inclusive Media Initiative Creator Q&A: Steffany Strange”
3 Tips to Maximize Your Holiday Content Strategy on YouTube
While it may feel early to start thinking about the holidays, many brands are busy planning their end-of-year content strategies to reach holiday shoppers and maximize sales. And as nearly 80% of consumers say they use YouTube for shopping and/or browsing, YouTube is one platform brands can’t afford to skip this holiday season. There wereRead more “3 Tips to Maximize Your Holiday Content Strategy on YouTube”
3 Ways to Leverage YouTube at Every Stage in the Holiday Shopping Journey
YouTube plays a pivotal role in holiday shopping, emerging as a dynamic and influential platform that significantly impacts consumer behavior and purchasing decisions. The platform transforms holiday shopping from a transactional experience into an immersive journey, where individuals find inspiration, make well-informed decisions, and feel a sense of camaraderie, elevating its importance as a catalystRead more “3 Ways to Leverage YouTube at Every Stage in the Holiday Shopping Journey”
Cooking & Cultural Holiday Targeting on YouTube
As winter holidays approach, YouTube is a hub for viewers seeking entertainment, connection and cooking inspiration. Harnessing the power of YouTube’s holiday traffic this season to drive campaign outcomes and connect with engaged viewers at a time when they are most active online. View our Cooking & Cultural Holiday Targeting on YouTube one pager toRead more “Cooking & Cultural Holiday Targeting on YouTube”
2024 Holiday Viewing Trends
View our Holiday Viewing Trends one pager to learn more about this year’s holiday trends on YouTube, and how we can help drive maximum impact.
Inclusive Media Initiative Creator Q&A: James Sanders
Pixability’s Inclusive Media Initiative is our mission to support diverse creators and communities on YouTube. In July, we recognize National Minority Mental Health Month. This is a crucial time to raise awareness about the unique mental health challenges minority communities face and highlight the importance of diverse influencers’ ability to positively impact their communities acrossRead more “Inclusive Media Initiative Creator Q&A: James Sanders”
Do You Have a Game Plan this Season?
As the NFL season kicks off, it’s the perfect time to leverage YouTube to connect with millions of engaged viewers. With fans tuning in for game highlights, expert analysis, and exclusive player content, YouTube offers a prime platform to reach a tuned-in audience. Between college football and the NFL, views reached 12.5B over the 2023Read more “Do You Have a Game Plan this Season?”
Viewers Flock to YouTube for Live Election Coverage and Debates
Given it is an election year, political content is set to be larger than ever on YouTube in the second half of 2024. Looking at historical data from previous election years we see that political views and engagements increase on YouTube during debate and election months. Not only are users consuming political content, but theyRead more “Viewers Flock to YouTube for Live Election Coverage and Debates”
The Back to School Countdown is On
Back-to-school shopping is a summer-long effort, with Americans spending an estimated $135.5billion on back-to-school and back-to-college shopping in 2023. From school supply hauls to outfit ideas to lunch recipes, millions of students and parents turn to YouTube for inspiration to fuel their shopping trips. In 2023, views on back-to-school related content hit 4.4B over theRead more “The Back to School Countdown is On”