As winter holidays approach, YouTube is a hub for viewers seeking entertainment, connection and cooking inspiration. Harnessing the power of YouTube’s holiday traffic this season to drive campaign outcomes and connect with engaged viewers at a time when they are most active online. View our Cooking & Cultural Holiday Targeting on YouTube one pager toRead more “Cooking & Cultural Holiday Targeting on YouTube”
Tag Archives: YouTube
2024 Holiday Viewing Trends
View our Holiday Viewing Trends one pager to learn more about this year’s holiday trends on YouTube, and how we can help drive maximum impact.
Inclusive Media Initiative Creator Q&A: James Sanders
Pixability’s Inclusive Media Initiative is our mission to support diverse creators and communities on YouTube. In July, we recognize National Minority Mental Health Month. This is a crucial time to raise awareness about the unique mental health challenges minority communities face and highlight the importance of diverse influencers’ ability to positively impact their communities acrossRead more “Inclusive Media Initiative Creator Q&A: James Sanders”
Do You Have a Game Plan this Season?
As the NFL season kicks off, it’s the perfect time to leverage YouTube to connect with millions of engaged viewers. With fans tuning in for game highlights, expert analysis, and exclusive player content, YouTube offers a prime platform to reach a tuned-in audience. Between college football and the NFL, views reached 12.5B over the 2023Read more “Do You Have a Game Plan this Season?”
Viewers Flock to YouTube for Live Election Coverage and Debates
Given it is an election year, political content is set to be larger than ever on YouTube in the second half of 2024. Looking at historical data from previous election years we see that political views and engagements increase on YouTube during debate and election months. Not only are users consuming political content, but theyRead more “Viewers Flock to YouTube for Live Election Coverage and Debates”
The Back to School Countdown is On
Back-to-school shopping is a summer-long effort, with Americans spending an estimated $135.5billion on back-to-school and back-to-college shopping in 2023. From school supply hauls to outfit ideas to lunch recipes, millions of students and parents turn to YouTube for inspiration to fuel their shopping trips. In 2023, views on back-to-school related content hit 4.4B over theRead more “The Back to School Countdown is On”
Summer Sports Viewership On YouTube
At Pixability, we’re committed to inclusion and wanted to showcase the increased viewership trends among women’s sports fans. Sports has historically been dominated by men, but the gap in viewership between womens and mens sports continues to narrow. View our Summer Sports one pager to learn more about the uptick in Sports viewership on YouTubeRead more “Summer Sports Viewership On YouTube”
Inclusive Media Initiative Creator Q&A: Jadin Turner
Pixability’s Inclusive Media Initiative is our mission to support diverse creators and communities on YouTube. Welcome to Pride Month! We are excited to introduce you to one of our fabulous YouTube Creators from the Inclusive Media Initiative, Jadin Turner! Check out his YouTube channel here, in addition to Instagram. Theresa: How will you celebrate PrideRead more “Inclusive Media Initiative Creator Q&A: Jadin Turner”
Win Big With Olympics Advertising On YouTube
Olympic excitement is heating up on YouTube, with viewership of related content surging months before the games begin. This upward trend will only intensify as we get closer to Paris 2024, peaking during the games but remaining high for weeks afterward. View our Olympics one pager to learn more about the way people watch theRead more “Win Big With Olympics Advertising On YouTube”
Inclusive Media Initiative Creator Q&A: Gigi Robinson
Pixability’s Inclusive Media Initiative is our mission to support diverse creators and communities on YouTube. Welcome to Mental Health Awareness Month! As we embark on this journey of raising awareness, we’re thrilled to introduce you to Gigi Robinson, a dedicated member of our Inclusive Media Initiative. Gigi’s passion lies in championing mental health and promotingRead more “Inclusive Media Initiative Creator Q&A: Gigi Robinson”
