I spent Tuesday at LA’s historic Ebell Theater for CreatorIQ Connect (partnered with YouTube), packed wall-to-wall with creators, agencies, brands, and tech folks trying to figure out where the creator economy is headed next. Left to right, Tim Sovay, Chief Partnerships Officer CreatorIQ, Subway Takes creator Kareem Rahma and Google’s Mithun Sheth, VP of Strategy,Read more “Unfiltered Lessons from CreatorIQ Connect LA”
Tag Archives: Google
Programmatic I/O NYC: Four Takeaways That Sounded Very Familiar
Programmatic I/O NYC is officially a wrap, and a lot of what I heard in those rooms sounded like the conversations we have at Pixability every single day. Here’s what stuck with me. 1. Reach isn’t the finish line. The opening keynote posed a challenge I loved: stop obsessing over delivery and give people anRead more “Programmatic I/O NYC: Four Takeaways That Sounded Very Familiar”
Four Big Takeaways from the YouTube360 Event at Google
This past Tuesday, we had the honor of co-hosting an event with Google at their NYC headquarters that focused on how brands are increasingly taking a 360° approach to YouTube marketing by aligning their paid, organic, and creator strategies. I left the event more energized than ever about the future of YouTube, and wanted toRead more “Four Big Takeaways from the YouTube360 Event at Google”
